For a long time, learning felt like catching up. Now it feels like steering. I don’t need to know everything. I need to know where to invest my learning time. That’s real confidence.

From Storytelling to Full-Stack Marketing

Blending creativity, data, and strategy to help brands connect, grow, and thrive.
A journey that started in journalism and PR, now driving impact in digital marketing.

The Journey So Far

My career began with a curiosity for communication and how stories shape perception. From studying Journalism & Mass Communication to early internships at NTPC and Renault India, I saw firsthand how organizations influence audiences through PR campaigns and media engagement. That curiosity grew into a career spanning PR, client servicing, SEO, and digital marketing each step adding new tools to my toolkit. Today, as a Marketing Manager at DemandMagic, I lead full-stack campaigns across SEO, paid ads, outreach, content, and branding, helping B2B and e-commerce companies grow pipelines, reduce costs, and strengthen their market presence.

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My Journey

Key Milestone and Achievements

2011-2013

High School

Automobile Engineering

Bachelor’s in Journalism & Mass Communication

Internships at NTPC (PR & Corporate Comms) and Renault India (PR)

Junior Associate – PR, Weber Shandwick

Senior Executive – Client Servicing & Business Comms, Touwn Crier

Senior Account Executive – Account Servicing, TouwN Crier

SEO Trainee, Digital Business Solutions

Associate SEO Specialist, SocialPanga

Marketing Manager, DemandMagic

Impact Numbers

Years in Marketing
0 +

Hands-on experience across B2B, SaaS, e-commerce, agency, and startup ecosystems, driving measurable growth.

Revenue Impact
0 M+

Campaigns and GTM launches that have directly influenced over $1M in client revenue growth.

Campaigns Delivered
0

Multi-channel campaigns executed across email, SEO, paid ads, and social media.

Industries Served
0

Experience across SaaS, e-commerce, healthcare, finance, education, and consumer brands.

Unique Strengths & Approach

Multi-Disciplinary Skillset

I bridge creative direction, technical SEO, paid media, automation, and brand strategy ensuring campaigns are cohesive from concept to execution.

Hands-On Leadership

I manage designers, writers, and developers, ensuring cross-team alignment and timely delivery.

Tool Mastery

HubSpot, Apollo, Smartlead, GA4, Meta Ads, LinkedIn Ads, WordPress, Squarespace, Zapier. I use the right tool for the right job.

Data + Storytelling

I believe numbers tell the truth, but stories make them matter. My campaigns are built on insights and delivered with narrative clarity.

Adaptability

Having worked in startups, agencies, and corporate settings, I adapt quickly, handle multiple roles, and keep campaigns moving even with limited resources.

From concept to execution, let’s build something great together.
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Beyond the Desk

Outside of work, I enjoy exploring creative outlets from designing visuals and experimenting with short video edits to writing fiction and character-driven stories. Sports have also been a big part of my life; representing Delhi at a national-level football competition taught me discipline, resilience, and teamwork qualities that spill into my professional life.

For me, marketing isn’t just a career, it’s the intersection of curiosity, creativity, and measurable results. My goal is simple: to help businesses grow while continually learning, evolving, and challenging myself.